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How long should an Elance proposal take to write?

How long do you need to spend to create an effective Elance proposal?

Wouldn’t it be simple if this question came with a single, definitive answer?

Like: “18 minutes, 45 seconds.”

Then you could just set your stopwatch and type madly until the timer went off. Easy peasy.

Unfortunately, the real answer is a little more complicated. But it’s well worth taking the time to refine your proposal-writing strategy to minimize the amount of time you need to spend on this unpaid activity.

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